Wednesday 2 September 2020

Private World 'Aleph'

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Hailing from Cardiff, Wales; UK indie pop outfit Private World embrace the 1980s soundscape of new romantic folklore of Spandau Ballet, Duran Duran and Talk Talk.

As lead single Blue Spirit suggested, this is a band who are keen to share a specific sound that will resonate with old and new listeners, something that will stir emotions within the listener for a fondness with ear worm worthy tunes.


The album as a whole is not telling a story but bringing tunes injected with a loop of pleasing and pulsating electronic fare.

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Birdy equals this pleasure with a cyclical rhythm providing a perfect marriage of vocals and instruments, helped by the expert vocals of Tom Sanders who along with Harry Jowett writes the music for the band.

Keen viewers and fans will be familiar with Hypnagogia, the song that shows the band as that right side of sheen and cool reminiscent of Roxy Music, smart suits and a confidence within their work. A band that is less look at me but you should listen to this.


Following in the footsteps of Video Age's Pleasure Line, this is a reminder that the early 1980s influence of pop writing is very much here to stay and one continually mined for work.


This is a great album and very much a confident debut by this band. Ones to watch when the world returns to normal, but for now keep it private.

My thanks to One Beat PR for the review opportunity

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